Celebrate the return of Mego toys with new figures based on Star Trek and DC Comics characters
Even if you've never played with them, then surely you've seen them. Once upon a time they were some of the hottest toys on the market, staples at any and every store that sold toys. With a brand tactic to license established properties, Mego made figures based on immensely popular characters from Marvel Comics, DC Comics, and countless television shows and movies. While the brand sadly went defunct in 1983, their legacy lived on in the minds of collectors everywhere.
This year, they're making a return.
We'll have more news as it drops next week, but yes, Mego is making a comeback with new figures based on DC Comics characters, the original Star Trek, and even I Dream of Jeannie. Check out the details below, and stay tuned for more.
Iconic Action Figure Brand Mego Returns Exclusive to Target
Hit toy line makes retail comeback for a new generation driven by fan demand
New York, New York – July 11, 2018 – Mego Corporation is proud to announce the return of the ground-breaking action figure toy line, Marty Abrams presents Mego™, which will be available exclusively at Target this August.
The first wave will include characters from hit properties like Star Trek, DC and I Dream of Jeannie. Each will have a unique serial number and be produced in a limited run of 10,000.
“This has been 30 years in the making and I’m excited to give my loyal fans and their kids something new and amazing to play with,” said Martin Abrams, Co-Founder and CEO of Mego Corporation. “We wanted to recreate a line that provides that nostalgic feeling of seeing a display of action figures they had as a child, and to share that with their own children.”
Marty Abrams presents Mego™ will be revealing the new line at San Diego Comic-Con (booth 830), July 19th - 22nd. Comic-Con guests will have a unique opportunity to purchase a limited number of the new action figures before they launch at Target. All items will be signed by Marty Abrams and a special celebrity guest.
Check your local Target stores for the figures starting this August.